Key words in the title and description. Adidas Runtastic repeatedly uses keywords such as “lower body training” in the title, the first three lines of the video summary and the extended description. This SEO practice emphasizes search engine keywords. There, he leads the global SEO team responsible for offering an organic strategy for brands such as Adidas, Reebok, TaylorMade, Rockport and CCM.
Concealment involves showing one content to users and another to search engines. Websites that practice black hat SEO will do so that content is ranked according to a variety of terms that are irrelevant to their content.
Bachelor's degree in business, marketing, communications or information technology · One to three years in online marketing · Knowledge of HTML, CSS and more. The requirements for SEO or search engine optimization jobs vary depending on the position.
Black Hat SEO is a practice that goes against search engine guidelines, and is used to rank a site higher in search results. .